A cut-through media discovery beyond American and western political sphere. Written as a mix of research and first hand account, guiding the reader through decades from 1970's to date, providing guidance, onwards to society models and future technologies of the 2020's. If you care to understand where we are and what's going on, this is your book to read. "What got my attention of the world order, as the President Ronald Reagan, Henry Kissinger, and another wise-men-of-the-time spoke in evening news broadcasts of the CBS and NBC was the news anchor, Tom Brokaw, who briefly mentioned: "Socialist country Finland had their new President elected, Mr. Koivisto..." socialist country'... But, we're not a socialist country!" Can we trust the society and messaging that nation-state administrations and corporate PR departments present for us? How companies and nation states become equal in size but differ in their sphere of influence? What is power projected through media? This book reverse engineers some of the tactics of how imagery and audio, perception and distance, denial and obfuscation, makes us believe things that did not happen. At least events did not unfold as they were told. News is presented to us as new, delayed sort of new, or a continuance of a series of new. These ongoing stories are then prefabricated and scheduled, while at times broadcasted as quickly evolving true actions. We are sailing unchartered waters of the fourth industrial revolution; information, influence and celebrity politics. Nostalgic nationalism, romanticised political hyperbole, and the rapid pace of rising global influences by individuals and startups have become the new normal. Emerging companies take over old conglomerates, spreading their disruptive industry-wide dominance across continents in a matter of months. Boardrooms of corporations hold on to their degrading power, some without realising their fate. Many nation-states and organisations evolve with the tide of rapid change, while others are stuck with "vetocracies" and autocratic regimes that hold on to a fading grip of influence. Apple has more cash than many western countries have debt. The regime at the helm of Russia, relives their youth of 1980's when the U.S. flooded the globe with western popular culture, a dream that everyone wanted. China steadily builds its influence on the South China Sea pushing ailing America back to the shores of California. How is power built and maintained in today s world? What are the levels of asymmetric power and the enigma of influence, escalation towards celebrity politics, the era of pre-Trump and post-Trump, how he changed the game of leadership. Whether you build a global, world changing startup, or enjoy perks atop a corporate ivory tower, ensure your knowledge of the new society, as your luck may be changing, from street corner to corner office, or vice versa.