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Perennial Seller by Ryan Holiday

Title Perennial Seller
Author Ryan Holiday
Publisher Unknown
Release Date 2017-07-06
Category
Total Pages 256
ISBN 1781257663
Language English, Spanish, and French
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Book Summary:

Classic. Evergreen. Cult. Backlist. We can all identify with products that seem to last forever and just keep selling. But how can we create things that can and should last, especially in an environment where short-term gain and flash-in-the-pan success are so often the benchmark, where Hollywood movies are written off after a weekend or Silicon Valley start-ups are considered to have failed if they don't go viral? Enter Ryan Holiday and his concept of the Perennial Seller, products that exist in every creative industry, timeless, dependable resources and unsung money-makers, increasing in value over time and outlasting and outstretching the competition. Holiday shows us that creating a classic doesn't have to be a fluke or just a matter of luck. In The Perennial Seller he takes us back to the first principles of the models and thinking that underpin the creation of something built to last. Featuring interviews with some of the world's greatest entrepreneurs and creatives and grounded in a deep study of the classics from every genre, the book shares a mindset and approach we can all adopt to make and market a classic work. Whether you have a book or a business, a song or the next great screenplay, Holiday reveals the recipe for perennial success.

Perennial Seller by Ryan Holiday

Title Perennial Seller
Author Ryan Holiday
Publisher Penguin
Release Date 2017-07-18
Category Business & Economics
Total Pages 256
ISBN 9781101992142
Language English, Spanish, and French
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Book Summary:

The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a decade and still sell more than a million copies? How is Iron Maiden still filling stadiums worldwide without radio or TV exposure forty years after the band was founded? Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham, as well as his interviews with the minds behind some of the greatest perennial sellers of our time. His fascinating examples include: • Rick Rubin, producer for Adele, Jay-Z, and the Red Hot Chili Peppers, who teaches his artists to push past short-term thinking and root their work in long-term inspiration. • Tim Ferriss, whose books have sold millions of copies, in part because he rigorously tests every element of his work to see what generates the strongest response. • Seinfeld, which managed to capture both the essence of the nineties and timeless themes to become a modern classic. • Harper Lee, who transformed a muddled manuscript into To Kill a Mockingbird with the help of the right editor and feedback. • Winston Churchill, Stefan Zweig, and Lady Gaga, who each learned the essential tenets of building a platform of loyal, dedicated supporters. Holiday reveals that the key to success for many perennial sellers is that their creators don’t distinguish between the making and the marketing. The product’s purpose and audience are in the creator’s mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time.

Perennial Seller by Ryan Holiday

Title Perennial Seller
Author Ryan Holiday
Publisher Penguin
Release Date 2017
Category Business & Economics
Total Pages 248
ISBN 9780143109013
Language English, Spanish, and French
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Book Summary:

Explores how some works and artists achieve longevity when most disappear after initial success.

Perennial Seller by Ryan Holiday

Title Perennial Seller
Author Ryan Holiday
Publisher Profile Books
Release Date 2017-07-13
Category Business & Economics
Total Pages 151
ISBN 9781782833185
Language English, Spanish, and French
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Book Summary:

Bestselling author and marketing strategist Ryan Holiday reveals to creatives of all stripes-authors, entrepreneurs, musicians, filmmakers, fine artists-how a classic work is made and marketed. Classic. Evergreen. Cult. Backlist. We can all identify with products that seem to last forever and just keep selling. But how can we create things that can and should last, especially in an environment where short-term gain and flash-in-the-pan success are so often the benchmark, where Hollywood movies are written off after a weekend or Silicon Valley start-ups are considered to have failed if they don't go viral? Enter Ryan Holiday and his concept of the Perennial Seller, products that exist in every creative industry, timeless, dependable resources and unsung money-makers, increasing in value over time and outlasting and outstretching the competition. Holiday shows us that creating a classic doesn't have to be a fluke or just a matter of luck. In Perennial Seller he takes us back to the first principles of the models and thinking that underpin the creation of something built to last. Featuring interviews with some of the world's greatest entrepreneurs and creatives and grounded in a deep study of the classics from every genre, the book shares a mindset and approach we can all adopt to make and market a classic work. Whether you have a book or a business, a song or the next great screenplay, Holiday reveals the recipe for perennial success.

Perennial Combinations by C. Colston Burrell

Title Perennial Combinations
Author C. Colston Burrell
Publisher Rodale
Release Date 1999-01-15
Category Gardening
Total Pages 352
ISBN 0875968066
Language English, Spanish, and French
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Book Summary:

Offers planting plans and plant descriptions to maximize the effects of color in a perennial garden

Growth Hacker Marketing by Ryan Holiday

Title Growth Hacker Marketing
Author Ryan Holiday
Publisher Penguin
Release Date 2014-09-30
Category Business & Economics
Total Pages 176
ISBN 9780698176911
Language English, Spanish, and French
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Book Summary:

A primer on the future of PR, marketing and advertising — now revised and updated with new case studies "Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of Mekanism Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses. Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.

The Perennial Philosophy by Aldous Huxley

Title The Perennial Philosophy
Author Aldous Huxley
Publisher McClelland & Stewart
Release Date 2014-10-21
Category Philosophy
Total Pages 312
ISBN 9781551997636
Language English, Spanish, and French
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Book Summary:

In one of his most significant pieces of non-fiction, the mind behind Brave New World presents a thorough and articulate comparison of different forms of mysticism. Written for an audience presumed to be primarily familiar with Christianity, The Perennial Philosophy aims to extract greater theological truths from the common threads found across religions, and to explore how they can be used to judge mankind (and how it often fails to meet the standards set). It primarily consists of quotations taken from famous figures within each tradition, with short connecting passages written by Huxley. Random House of Canada is proud to bring you classic works of literature in ebook form, with the highest quality production values. Find more today and rediscover books you never knew you loved.

Conspiracy by Ryan Holiday

Title Conspiracy
Author Ryan Holiday
Publisher Penguin
Release Date 2018-02-27
Category Business & Economics
Total Pages 336
ISBN 9780735217669
Language English, Spanish, and French
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Book Summary:

An NPR Book Concierge Best Book of 2018! A stunning story about how power works in the modern age--the book the New York Times called "one helluva page-turner" and The Sunday Times of London celebrated as "riveting...an astonishing modern media conspiracy that is a fantastic read." Pick up the book everyone is talking about. In 2007, a short blogpost on Valleywag, the Silicon Valley-vertical of Gawker Media, outed PayPal founder and billionaire investor Peter Thiel as gay. Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker, its bankruptcy and with Nick Denton, Gawker's CEO and founder, out of a job. Only later would the world learn that Gawker's demise was not incidental--it had been masterminded by Thiel. For years, Thiel had searched endlessly for a solution to what he'd come to call the "Gawker Problem." When an unmarked envelope delivered an illegally recorded sex tape of Hogan with his best friend's wife, Gawker had seen the chance for millions of pageviews and to say the things that others were afraid to say. Thiel saw their publication of the tape as the opportunity he was looking for. He would come to pit Hogan against Gawker in a multi-year proxy war through the Florida legal system, while Gawker remained confidently convinced they would prevail as they had over so many other lawsuit--until it was too late. The verdict would stun the world and so would Peter's ultimate unmasking as the man who had set it all in motion. Why had he done this? How had no one discovered it? What would this mean--for the First Amendment? For privacy? For culture? In Holiday's masterful telling of this nearly unbelievable conspiracy, informed by interviews with all the key players, this case transcends the narrative of how one billionaire took down a media empire or the current state of the free press. It's a study in power, strategy, and one of the most wildly ambitious--and successful--secret plots in recent memory. Some will cheer Gawker's destruction and others will lament it, but after reading these pages--and seeing the access the author was given--no one will deny that there is something ruthless and brilliant about Peter Thiel's shocking attempt to shake up the world.

Getting To Yes by Roger Fisher

Title Getting to Yes
Author Roger Fisher
Publisher Houghton Mifflin Harcourt
Release Date 1991
Category Business & Economics
Total Pages 200
ISBN 0395631246
Language English, Spanish, and French
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Book Summary:

Describes a method of negotiation that isolates problems, focuses on interests, creates new options, and uses objective criteria to help two parties reach an agreement

Bright Shiny Morning by James Frey

Title Bright Shiny Morning
Author James Frey
Publisher Harper Collins
Release Date 2009-10-13
Category Fiction
Total Pages 544
ISBN 9780061795640
Language English, Spanish, and French
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Book Summary:

One of the most celebrated and controversial authors in America delivers his first novel—a sweeping chronicle of contemporary Los Angeles that is bold, exhilarating, and utterly original. Dozens of characters pass across the reader's sight lines—some never to be seen again—but James Frey lingers on a handful of LA's lost souls and captures the dramatic narrative of their lives: a bright, ambitious young Mexican-American woman who allows her future to be undone by a moment of searing humiliation; a supremely narcissistic action-movie star whose passion for the unattainable object of his affection nearly destroys him; a couple, both nineteen years old, who flee their suffocating hometown and struggle to survive on the fringes of the great city; and an aging Venice Beach alcoholic whose life is turned upside down when a meth-addled teenage girl shows up half-dead outside the restroom he calls home. Throughout this strikingly powerful novel there is the relentless drumbeat of the millions of other stories that, taken as a whole, describe a city, a culture, and an age. A dazzling tour de force, Bright Shiny Morning illuminates the joys, horrors, and unexpected fortunes of life and death in Los Angeles.

Drawdown by Paul Hawken

Title Drawdown
Author Paul Hawken
Publisher Penguin
Release Date 2017-04-18
Category Science
Total Pages 256
ISBN 9781524704650
Language English, Spanish, and French
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Book Summary:

• New York Times bestseller • The 100 most substantive solutions to reverse global warming, based on meticulous research by leading scientists and policymakers around the world “At this point in time, the Drawdown book is exactly what is needed; a credible, conservative solution-by-solution narrative that we can do it. Reading it is an effective inoculation against the widespread perception of doom that humanity cannot and will not solve the climate crisis. Reported by-effects include increased determination and a sense of grounded hope.” —Per Espen Stoknes, Author, What We Think About When We Try Not To Think About Global Warming “There’s been no real way for ordinary people to get an understanding of what they can do and what impact it can have. There remains no single, comprehensive, reliable compendium of carbon-reduction solutions across sectors. At least until now. . . . The public is hungry for this kind of practical wisdom.” —David Roberts, Vox “This is the ideal environmental sciences textbook—only it is too interesting and inspiring to be called a textbook.” —Peter Kareiva, Director of the Institute of the Environment and Sustainability, UCLA In the face of widespread fear and apathy, an international coalition of researchers, professionals, and scientists have come together to offer a set of realistic and bold solutions to climate change. One hundred techniques and practices are described here—some are well known; some you may have never heard of. They range from clean energy to educating girls in lower-income countries to land use practices that pull carbon out of the air. The solutions exist, are economically viable, and communities throughout the world are currently enacting them with skill and determination. If deployed collectively on a global scale over the next thirty years, they represent a credible path forward, not just to slow the earth’s warming but to reach drawdown, that point in time when greenhouse gases in the atmosphere peak and begin to decline. These measures promise cascading benefits to human health, security, prosperity, and well-being—giving us every reason to see this planetary crisis as an opportunity to create a just and livable world.

Five Little Indians by Michelle Good

Title Five Little Indians
Author Michelle Good
Publisher HarperCollins
Release Date 2020-04-14
Category Fiction
Total Pages 304
ISBN 9781443459198
Language English, Spanish, and French
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Book Summary:

Finalist Writers' Trust Fiction Prize Scotiabank Giller Prize Longlist National Bestseller A Globe and Mail Top 100 Book of the Year A CBC Best Book of the Year An Apple Best Book of the Year A Kobo Best Book of the Year An Indigo Best Book of the Year Taken from their families when they are very small and sent to a remote, church-run residential school, Kenny, Lucy, Clara, Howie and Maisie are barely out of childhood when they are finally released after years of detention. Alone and without any skills, support or families, the teens find their way to the seedy and foreign world of Downtown Eastside Vancouver, where they cling together, striving to find a place of safety and belonging in a world that doesn’t want them. The paths of the five friends cross and crisscross over the decades as they struggle to overcome, or at least forget, the trauma they endured during their years at the Mission. Fuelled by rage and furious with God, Clara finds her way into the dangerous, highly charged world of the American Indian Movement. Maisie internalizes her pain and continually places herself in dangerous situations. Famous for his daring escapes from the school, Kenny can’t stop running and moves restlessly from job to job—through fishing grounds, orchards and logging camps—trying to outrun his memories and his addiction. Lucy finds peace in motherhood and nurtures a secret compulsive disorder as she waits for Kenny to return to the life they once hoped to share together. After almost beating one of his tormentors to death, Howie serves time in prison, then tries once again to re-enter society and begin life anew. With compassion and insight, Five Little Indians chronicles the desperate quest of these residential school survivors to come to terms with their past and, ultimately, find a way forward.

Sapiens by Yuval Noah Harari

Title Sapiens
Author Yuval Noah Harari
Publisher Signal
Release Date 2014-10-28
Category History
Total Pages 512
ISBN 9780771038525
Language English, Spanish, and French
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Book Summary:

NATIONAL BESTSELLER NEW YORK TIMES BESTSELLER Destined to become a modern classic in the vein of Guns, Germs, and Steel, Sapiens is a lively, groundbreaking history of humankind told from a unique perspective. 100,000 years ago, at least six species of human inhabited the earth. Today there is just one. Us. Homo Sapiens. How did our species succeed in the battle for dominance? Why did our foraging ancestors come together to create cities and kingdoms? How did we come to believe in gods, nations, and human rights; to trust money, books, and laws; and to be enslaved by bureaucracy, timetables, and consumerism? And what will our world be like in the millennia to come? In Sapiens, Dr. Yuval Noah Harari spans the whole of human history, from the very first humans to walk the earth to the radical -- and sometimes devastating -- breakthroughs of the Cognitive, Agricultural, and Scientific Revolutions. Drawing on insights from biology, anthropology, palaeontology, and economics, he explores how the currents of history have shaped our human societies, the animals and plants around us, and even our personalities. Have we become happier as history has unfolded? Can we ever free our behaviour from the heritage of our ancestors? And what, if anything, can we do to influence the course of the centuries to come? Bold, wide-ranging and provocative, Sapiens challenges everything we thought we knew about being human: our thoughts, our actions, our power...and our future.

The Book Of Bread by Judith B. Jones

Title The Book of Bread
Author Judith B. Jones
Publisher William Morrow Cookbooks
Release Date 1986-10-28
Category Cooking
Total Pages 384
ISBN 0060913592
Language English, Spanish, and French
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Book Summary:

"The Book of Bread . . . is a treasure. Written by two of the best-known food authorities in the U.S., the book makes the baking of bread a true labor of love."--San Francisco Chronicle

The Scribe Method by Tucker Max

Title The Scribe Method
Author Tucker Max
Publisher Unknown
Release Date 2019
Category Authorship
Total Pages 480
ISBN 1544514069
Language English, Spanish, and French
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Book Summary:

Flow by Mihaly Csikszentmihalyi

Title Flow
Author Mihaly Csikszentmihalyi
Publisher Harper Collins
Release Date 2009-10-13
Category Psychology
Total Pages 336
ISBN 9780061876721
Language English, Spanish, and French
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Book Summary:

THE BESTSELLING CLASSIC ON 'FLOW' – THE KEY TO UNLOCKING MEANING, CREATIVITY, PEAK PERFORMANCE, AND TRUE HAPPINESS Legendary psychologist Mihaly Csikszentmihalyi's famous investigations of "optimal experience" have revealed that what makes an experience genuinely satisfying is a state of consciousness called flow. During flow, people typically experience deep enjoyment, creativity, and a total involvement with life. In this new edition of his groundbreaking classic work, Csikszentmihalyi ("the leading researcher into ‘flow states’" —Newsweek) demonstrates the ways this positive state can be controlled, not just left to chance. Flow: The Psychology of Optimal Experience teaches how, by ordering the information that enters our consciousness, we can discover true happiness, unlock our potential, and greatly improve the quality of our lives. "Explores a happy state of mind called flow, the feeling of complete engagement in a creative or playful activity." —Time

The Writer S Process by Anne Janzer

Title The Writer s Process
Author Anne Janzer
Publisher Cuesta Park Consulting
Release Date 2016-06-07
Category Reference
Total Pages 192
ISBN 9780986406249
Language English, Spanish, and French
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Book Summary:

Want to be a better writer? Perfect your process. For example, do you fear the blank page? You may be skipping the essential early phases of writing. Do you generate swarms of ideas but never publish anything? You need strategies to focus and persist to the finish. When you learn to work with your brain instead of against it, you'll get more done and have more fun. Master the inner game of writing The Writer's Process combines proven practices of successful authors with cognitive science research about how our minds work. You'll learn: How to invite creativity and flow into the writing process Why separating the writing process into different steps makes you more productive How to overcome writer's block, negative feedback, and distractions How to make time for writing in a busy, interrupt-driven lifeIt's filled with ideas that you can put into practice immediately. The Writer's Process is a 2017 Readers' Favorite Gold Medal Winner and a Foreword INDIES Book of the Year Silver Award winner.

All I Know Now by Carrie Hope Fletcher

Title All I Know Now
Author Carrie Hope Fletcher
Publisher The Experiment
Release Date 2015-09-17
Category Juvenile Nonfiction
Total Pages 352
ISBN 9781615192953
Language English, Spanish, and French
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Book Summary:

“This is a best friend in book form.”—Andrew Kaufman, author of All My Friends Are Superheroes Today, Carrie Hope Fletcher is living her dream as an actress and YouTube star. But not long ago, she was trying to survive the many perils of the Teen Age . . . The Rumor Mill: The more a rumor is spread, the farther it gets from the truth. It’s like a giant taffy pull. The Disgusting Business of Falling in Love: I’ve never known something to be so gleefully wonderful and soul-crushingly exhausting. The Twitter-Sphere: If the Internet is starting to crush your soul . . . close the laptop! Bears: Self-explanatory. Thankfully, she made it through! And although memories of her struggles, woes, and foibles stick around (as Soul Shrapnel, if you will), they look a little different today, thanks to The Amazing Goggles of Hindsight. So, in All I Know Now, Carrie shares, well, exactly that—heartfelt advice and hopeful thoughts on growing up. She just did it herself. She has the stuffed animals to prove it!

Pretty Tough Plants by Plant Select

Title Pretty Tough Plants
Author Plant Select
Publisher Timber Press
Release Date 2017-05-16
Category Gardening
Total Pages 256
ISBN 9781604698039
Language English, Spanish, and French
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Book Summary:

Tough-but-beautiful plant picks There’s a growing demand for dependably hardy plants that require less maintenance and less water, but look no less beautiful in the garden. Plant Select—the leading purveyor of plants designed to thrive in difficult climates—meets this need by promoting plants that allow gardeners everywhere to have stunning, environmentally-friendly gardens that use fewer resources. Pretty Tough Plants highlights 135 of Plant Select’s top plant picks. Each profile features a color photograph and specific details about the plant’s size, best features, and bloom season, along with cultural needs, landscape features, and design ideas. The plant list includes perennials and annuals, groundcovers, grasses, shrubs, and trees. A chart at the end of the book makes it easy to choose the right plants for specific conditions and needs.

How To Be More Tree by Potter Gift

Title How to Be More Tree
Author Potter Gift
Publisher Clarkson Potter
Release Date 2020-07-07
Category Self-Help
Total Pages 128
ISBN 9780593139172
Language English, Spanish, and French
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Book Summary:

A beautifully illustrated celebration of the wisdom of trees and what they can teach us about everyday life, from basking in the sun to weathering the storm. This sweet and informative book brings together fifty-nine universal life lessons taken from the infinite wisdom of trees. As you learn about dozens of trees, from the Acai palm to the Yoshino cherry, you'll find that their means of survival are not so different from ours. The juniper tree proves that it's possible to flourish anywhere as long as we put down strong roots. A mountain hemlock finds strength basking in the sun while a black walnut's sturdiness comes from its thick, steely core. The hawthorn demonstrates resilience as it adapts to strong winds and storms by finding balance in its roots. Trees have many more lessons to offer, from letting go of the past, to branching out, to resisting the urge to overstretch ourselves. With detailed illustrations and advice for lifelong happiness, How to Be More Tree is an essential companion for all those moments when we're having trouble seeing the forest for the trees.